WRITER / CREATIVE DIRECTOR / CONTENT CREATOR
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CREATIVE DIRECTION - From the initial meet and greet when the assignment is discussed to the concepting and ultimate execution.
COPYWRITING - I write. I write good. I write in a range of voices that are appropriate for each brand and project objective.
ART DIRECTION - I’m not classically trained at any design school, but twenty years of experiences has equipped me with proper visual chops.
VIDEO / TV COMMERCIAL DIRECTION - As the director or assistant director on dozens of shoots, I excel at anything from small to large productions.
ACTIVATIONS - Probably the most fun part of the branding/advertising equation. Creating unexpected consumer engagements are a pleasure.
NAMING - Hotels, restaurants, bars, retail spaces, brands. Pretty much anything except newborn babies who aren’t mine. .
